Saturday, November 8, 2008

Journal Article Analysis Assignment 1-3

The article I chose was “Who Watches the Watchmen?”: Ideology and “Real World” Superheroes. The article starts by describing what people think of when they imagine a superhero such as Superman flying high above Metropolis or Batman keeping an eye on Gotham. It explains that these superheroes and many others from the years 1938- to 1949 were created in a time when people were trying to find ways to escape reality. These years were filled with worries of a failing economy and war. Jamie Hughes explains in his article that the superheroes of that era were unlike us. They possessed inhuman qualities like being able to fly, swim, and inhuman intelligence and they were often from another galaxy sent here to fight crime to enforce justice. The question the author posed is what attracted people to these comic books and why the people were so addicted to them.

The answer, he says, is that the creators positioned them outside the realm of ideology, or in simpler terms, they were not controlled by the government, military, police, schools, churches, the family unit, or the media. He explains that these superheroes were aware of these forces, but they were not working for any of these forces or influenced by any of them. He explains that in some of these comics such as Superman or Batman, the superhero works in conjunction with the law officials to capture criminals but not out of dependence. He points out that often there are attempts to try the superhero in a court of law for vigilante justice, but it almost never works.

In the next part of the article Jamie Hughes explains that the superhero world is changing and they are now portraying situations that are closer to reality. He explains that the change happened in the mid 1980s. There were three comics that arose: Frank Miller’s The Dark Knight Returns, Art Spiegelman’s Maus, and Alan Moore and Dave Gibbons’ Watchmen. The first comic The Dark Knight Returns portrays Batman as a psychopath instead of a superhero. Hughes explains that Maus comes closer to our world by making Jews into mice, Nazis into cats, and Poles into pigs while discussing the holocaust. He says the Watchmen come even closer to reality by putting the crusader into our real world.

Watchmen is set in 1985 in Alan Moore and David Gibbons own version of New York. There are many superheroes there and they have become just another part of society. The superheroes in this comic are not like our traditional heroes because they want to obtain money, power or fame. The desire to obtain these things not only limits their actions but subjects them to realm of ideology which is exactly opposite of what attracted us to our first superheroes like Batman or Superman.

Jamie Hughes describes the comic in great detail from its beginning until now. The characters started out as individuals but became a group known as the Minutemen. The first, Sally Jupiter, names herself Silk Spectre, and hopes to further her own modeling career. Dollar Bill, a popular hero working for a national bank, dies because of the cape he is forced to wear. These are many other characters such as, Nite Owl, Captain Metropolis, Hooded Justice, Mothman, and Silhouette, who comprised the original group of Minutemen. They all had their own motivation for becoming a superhero and not one of them was simply to fight crime in the name of justice. After ten years the group realizes how much of a fad they had become and appear before the House of UnAmerican Activities Committee and disappear by taking off their masks and going back to an average life.

The second generation of heroes becomes known as the Watchmen. They are more than just outcasts who are pursuing their own ideology. It begins with Captain Metropolis trying to unite a group of superheroes, but they do not work well together. Hughes explains that they often work in pairs. New men take on the name of old superheroes such as Nite Owl and Silk Spectre. The Comedian also joined the new group and was the only one of the old group known as the Minutemen that remained active. He now works for the government and is capable of greater insights than the regular man. The Comedian and a new member Ozymandias, who claims to be the most intelligent man in the world, become at odds with each other. The comedian burns a map of the United States with the words Promiscuity, Anti-war demos, Drugs, and Black unrest on it. These seem more like things that would be fought by the government agencies than superheroes.

Hughes goes into more detail about the comic and what happens throughout. He introduces Dr. Manhattan who would be the closest to a real Superhero because he perfected the mental and physical abilities of every human being through a nuclear accident. Ozymandias then wants to save society from itself so he develops an “alien life form” that is moved by something Dr Manhattan creates. It is dropped in the middle of New York and kills 3 million people. The rest of the world is terrified of being attacked by aliens and points their nuclear weapons towards the sky instead of each other. The other Watchmen new nothing of the plan until after it happened but all agreed to never speak of it again except Rorschack who was killed. But the fact remains that no matter how he plans Ozymandias cannot change society. Ozymandias also did not know that Rorschack left behind a journal that explained all he knew of the “alien attack.” A new Dr Manhattan arrives when Jon Osterman who has a PhD in atomic physics is killed in a reactor. He places the molecules of his body back together and becomes the first true superhero capable of disassembling matter with his mind and being able to transport himself and others through time. He wins the Vietnam War in two weeks but refuses to be caught in that ideology and burns the symbol for Hydrogen in his forehead. He slowly discards the uniform the government forced him to wear and eventually wears nothing at all. His nakedness represents his freedom from state and his own beliefs. He sees himself as a puppet that can see the strings and becomes detached from society and its concerns.

I think this article was very interesting in how the Watchmen are regular people in our society trying to gain their own fame, money or power. They are nothing like society’s original superheroes that are trying to gain nothing, but simply fighting crime and possess supernatural powers. The original superheroes answer to no one because they are above our society. When you make the superheroes just like us, living among us, who are they to answer too? Everyone in our society is subject to ideology and this includes our superheroes. I think it says a lot about today’s society that we would rather the heroes be someone like us, because it is more rational that we could obtain that superhero status, fame. It is very telling that we want our superheroes to be subject to the same powers of state, government, and society that we are subject to ourselves.

Sunday, November 2, 2008

assignment 5-1

Beanie Babies

The item I have chosen as an item of popular culture this week is Beanie Babies. Beanie Babies were first started in Ty Inc. The original nine Beanie Babies launched in 1993 were Legs the Frog, Squealer the pig, Spot the dog, Flash the dolphin, Splash the whale, Chocolate the moose, Patti the platypus, Brownie the bear (later named Cubbie), and Punchers the lobster (later named Pincher). (Wikipedia, 2008). When Beanie Babies swept the nation no one realized what a popular item they would be. However, quickly people everywhere became addicted to collecting these cute little animals with the heart tag and donning the Ty emblem. McDonalds even joined in the craze adding its miniature collection of beanie bears. Men, women and children of all ages were collecting these irresistible little animals. Everywhere you went you saw different types of them. There were the bears themselves, the other animals and reptiles, and soon Ty people and bigger plush animals modeled after the original Beanie Babies were made. In order to keep business booming only a select amount of certain animals were created, and if you happened to get one of these you were in a special class, Princess the bear and Garcia the bear are examples of these. There were special millennium bears, special birthday bears, special sports bears, bears of all kinds for every one. Everywhere you went there were these Ty bears and animals and we spent full days shopping specialty stores and flea markets in order to obtain the specialty bears and be one of the privileged few who owned these. I admit I was sucked in and now have two full tubs of Beanie Babies collecting dust in my basement. I spent countless days and hours searching for these special bears and standing in line at McDonalds just to purchase the miniature bears. I tried to pretend I was getting them all for my children, but the truth is I was caught up in the excitement of it all and wanted all of the elite special bears just as much as the next crazy lady pushing in line to get the last one.

Beanie Baby. (2008). Retrieved November 2, 2008, from http://en.wikipedia.org/wiki/Beanie_Baby

Saturday, October 25, 2008

Assignment 4-1

I have chosen fire pit tables as my topic for this week. Fire pit tables have become very popular. You can see them in almost any suburban back yard. According to Ezine Articles, “…a fire pit table can add a warm glow to a household backyard, patio or deck. In addition to giving a feeling of warmth and comfort your fire pit table should be a source of timeless charm of a crackling fire.” (Roshard, 2008). I myself have not purchased one yet, but I plan on getting one next year to have for entertainment at my new home. Fire pit tables can be found just about anywhere now. You see them at Wal-Mart and even Odd Lots. They use to be something of a specialty item and now they are readily available and affordable to just about anyone who wishes to purchase one. There are many different styles, shapes and sizes available to choose from. You can get all kinds of accessories for them including the dome top to cover when not in use and help heat it up when you are using it. There are actual fire pit tables you actually burn wood in and there are some that are gas or fuel operated. It depends on your preference and the safety issues you feel are necessary for you and your family. I personally think fire pits are a great addition to anyone’s outdoor décor and give you, your family and your friends a great place to enjoy a cool autumn evening of relaxation.

Friday, October 17, 2008

Assignment 3-1

The topic I have chosen for my weekly analysis this week is more of a movement than an item. The movement to live a simpler, healthier lifestyle has become an event of popular culture. I chose this because living healthier has become so popular. Everywhere you turn there is some book, gadget, pill, or store that is for promoting better health. Twenty years ago you would not have seen daily segments on the local news telling you how to lose those extra twenty pounds or eat the healthiest meal. Today every news show has a daily segment. They teach me how to cook, how to eat healthy, how to exercise the quickest and most effective way. They tell me I do not need exercise equipment that a simple soup can and some rope can get me into perfect shape. There are local gyms in every town. All the local restaurants have low-cal, low carb dinner options and some even offer the adult happy meal with pedometers or some other gadget to help me measure how lazy I have become. There are even video games to help you exercise and count calories. There is always a new infomercial on the latest piece of gym equipment you can buy for your home. There is the total gym, the stepper, the abs lounger, the yoga balls, the Pilates bands, the Billy Blanks exercise videos, the treadmills, the pedometers to measure how many steps you walked, the televisions shows like the Biggest Loser to help motivate you, and yes the low fat, no sugar, one hundred calorie snack.

I think when we look at items of popular culture they have mostly been designed to make things quicker, simpler, and cause us to spend less energy doing whatever we want to do. Some of the items of Popular Culture have caused us to become lazier, busier, and generally less active. Now Popular Culture is developing many items to counter the laziness we have developed. However, does sitting on the couch watching a show about how to eat right and exercise help me become healthier? I suppose it does if I am doing crunches on my yoga ball while toning my arms with soup cans.

Saturday, October 11, 2008

Assignment 2-1

There are many different people who claim to have sent the first text message. It was said to have began in 1989 by NASA. No matter when or who began sending text messages I do not believe anyone could have predicted the popularity of it today. In the beginning it was primarily designed for the deaf and hard of hearing people. There are now a variety of ways and reasons people use text messaging. In the beginning it was used primarily for business purposes. The messages can be sent in a variety of different ways. They can be used to see if someone is online and if that person is online you can communicate with them from your phone. You can also communicate from phone to phone. However a person decides to communicate it is evident that this new reach-ability factor is not likely to disappear anytime soon. For whatever reason people need to feel that they are able to reach someone right now and have live conversations with them right now.

Today people use text messaging for a variety of reasons. They can text in to vote on a favorite reality show contestant, they can receive all different forms of news including; weather, traffic updates, sports statistics, and stock information. Your bank can text you messages about account balances or usage information. All of these things relate to the increasing attitude of people to always be on the go, always a faster, easier, more accessible way to get information. Not only is it used for practical purposes but, I see people texting everywhere I go and it seems to be particularly popular among the teenagers I see when I am out. I see more teenagers’ texting than talking. I myself never thought I would get wrapped up in the text messaging craze. However, once I used it to get a message to my fiancé who was in school. It started like that anyway. Soon it was a couple messages a day to pass along information. We soon realized how convenient it was in our busy lives to simply send a quick text while in the middle of working or going to school or chauffeuring the children to various places. We have now added the unlimited texting package to our phones. I never thought I would be one of those people frantically trying to send off a quick message while sitting in traffic or while working, but here I am. I find myself becoming more and more addicted to it. I can’t wait to receive my next message from my fiancé while he is on lunch break and I love to send little messages to my children just to tell them hi. Who would have thought a middle aged soccer mom would get caught in the text messaging web. I have yet to find out what is so addicting about it, but it is very convenient for my very busy life and I think that is why it has become such an important pop culture topic. It represents the need to stay connected and the need for faster up to date information in today’s increasingly busy on-the-go lifestyle.

Thursday, October 9, 2008

Assignment 2-2



Contemporary Icons

The three contemporary icons I chose are the television show Survivor, cabbage patch kids, and the movie E.T. I chose these icons, because they are all specific things from my past that were popular, some more recent than others, and I can now enjoy them with my children.

The first one the television show, Survivor I chose because I believe it is one of the shows that sparked so many peoples interest in reality television. When the show first came on the air there were not as many reality shows and now there is one on at any given time of any given day if you have cable. There are reality shows that are for weight loss, being a model, winning a race, former child actors reunited, and even shows to find a person to marry. I find this phenomenon quite funny really, to think that so many people would rather watch someone else’s life than participate in their own. I admit I started watching Survivor the very first season and still try to catch it with my kids every once in awhile, but I hear people at work talking about a different show every day. I wish I had that much time to worry about other peoples lives.

The second icon I chose was cabbage patch kids. I chose this one because I can remember when I was a child my mom and my grandmother stood in line outside in the cold at Christmas time to get one of these dolls for me. They had dolls that were twins, sports players, with teeth, with a pacifier, preemies, and even ones with corn silk hair or glasses. I remember seeing these dolls in the store the summer before they became very popular and telling my mom they were the ugliest things I had ever seen. That Christmas I wanted one more than anything else that year. Everyone else had one and I had to have one too. I still think they are ugly but I think before I grew out of them I had about 15 of them. My niece even has one. They still make the ugliest doll I have ever seen. I almost think this has to be because of other women my age wanting to pass something from their past down to their own child. I think they are part of a bigger popular culture event also. Every year there are millions of parents in line somewhere in the cold to get the most popular toy for that year.

The third item I chose is the movie E.T. I chose this one because this is also something that I passed down to my children. I loved this movie as a child and my children love it as well. I don’t think I could think of a single person that has not seen the movie or does not know who E.T. is. When I think of things that I consider being pop culture icons, the theme always seems to be the same. They can be passed down from generation to generation and loved just the same as the generation before them loved them. It seems these items reappear, possibly in a slightly different appearance, but are then considered to be icons of a new generation.

Saturday, October 4, 2008

Assignment 1-2


I think popular culture is whatever is popular either around the world or in a particular area or to a select group of people. Something that is popular among adults probably is not as popular among children and visa a versa, however that something can still be popular culture because it is mainstream in a particular group of people. I think popular culture can be a trend in clothing, language, music, television or cinema or simply an idea, such as the popular saying "What Would Jesus Do?". Popular culture shapes our society, changes the direction of business, and allows us all to be a part of some particular group.
Popular culture is relevant to me in a business environment because I need to know what trends the people around me are following as well as the people that I market my product or service to. I need to know how to relate to my employees or co-workers and what my customers will expect from the business I belong to. A certain saying or popular item may be a great way to relate to my co-workers or to my customers. Co-workers need to know I am in tune with society as well as with them in order to create success.
I would consider Star Wars as a pop culture artifact. I chose this because when I was a child the original Star Wars movie came out. Everyone had to see this movie. Everything revolved around Star Wars. We pretended we were the characters from this movie, (ie. Luke Skywalker, Yoda, C3po) and dressed up like them at Halloween. We couldn't wait until Christmas so we could open our gifts from Santa and sure enough I think every child received at least one Star War Doll that year. We collected them, played with them, traded them, and yes I still have mine. Unfortunately the only missing one is the one of Darth Vader without the mask. (Huge Bummer!). We loved Star Wars and its sequels and our parents seemed to be equally as excited about buying each and every Star War doll and the cards and zillions of other toys Star Wars related. I think every one could recite the scrolling paragraphs at the beginning of the movie and everyone recognized that music to lead into the inevitable wrath of Darth Vader. We loved the first and we loved the additional five movies that came after. It was great when the Star Wars episode 1 was released because my children were the same age I was when the original Star Wars was released. It was great to share the excitement and wander with them as I watched young Anikan Skywalker develop into the Darth Vader I remembered from my childhood. I got to experience all that excitement and wander again with my children and pass down to them part of my childhood that will forever remain with me. My son even asked the same question I asked my mother. "Mom, are light sabers real, can they really cut people in half like that?" To me Star Wars was one of the greatest films ever made and I will never forget the excitement of going to see these movies and the excitement on my children's faces when I took them to see the new episodes.